Pricing.

Every build is scoped as a fixed-price engagement after a free conversion audit. Pricing depends on complexity, custom features and integration count. Hourly development is €75 an hour with volume discounts.

Most DTC brands at $1M–$5M a year invest €20,000 to €50,000 in the initial build, then €500 to €2,500 a month in maintenance and CRO. A store converting at 2.5% instead of 1.4% means 78% more revenue from the same traffic. Most builds pay for themselves within two to six months.

Ecommerce CRO at Conversion Design is built into every Shopify Plus store project — it's not an add-on. Pricing depends on project scope:

14x ROI in year one — from the same traffic, same products, same ad spend.

Plans are scoped by monthly credits, and each credit covers a different asset type. Plans start at €3,200 a month on Core and scale to €7,200 on Elite based on ad spend, creative volume and delivery cadence.

Each credit covers a different asset type: 1 credit per static ad concept, 6 per B-roll or AI video, 5 per UGC video pack of five scripted angles, and 10 per landing page pack of five conversion-designed variations. Most DTC brands at €15K to €50K a month in ad spend land on Growth, producing 20 to 40+ conversion-tested variations monthly.

How much does a Shopify migration cost in 2026? Pricing depends on your source platform, data complexity, and how much conversion optimization you need in the new store. Below are typical Shopify migration cost ranges based on 200+ projects:

Every Shopify migration includes 301 redirect mapping and SEO preservation. Budget €2,000–€5,000 for a thorough redirect plan — this is the most critical cost in any platform migration. Most DTC brands at $500K–$2M a year find the sweet spot at €15,000–€50,000 for a full Shopify Plus migration with a conversion-designed new store, ecommerce CRO built in, and all integrations configured.

Pricing depends on the number of pages, animation complexity and CMS requirements. Projects are scoped as fixed-price engagements after a free creative discovery session, or billed hourly at €65/hour for ongoing work.

Most DTC brands invest €25,000–€60,000 in their initial Webflow brand site, then maintain it with 5–10 hours a month of ongoing Webflow design and development at €65/hour. For brands also using our Shopify Plus and creative services, the same senior design team handles both.

Hourly rates start at €65/hour for Shopify Plus, Webflow and front-end custom development. Backend and full-stack custom development is €75/hour. Both include volume discounts for monthly commitments.

The front-end rate covers Shopify Plus theme work, Webflow design and animated development, React, Next.js and Vue front-end work, design system work and conversion design implementation. The backend and full-stack rate covers custom Shopify app development, ERP and CRM integrations, custom API and webhook development, headless commerce backends and full-stack web applications.

Pricing depends on complexity, number of integrations and data volume. All development is billed at €75/hour or scoped as a fixed-price project after a free discovery session.

Most DTC brands start with one high-impact automation, typically fulfilment routing or a CRM integration, and expand their custom tool stack as they grow. The average Shopify Plus brand saves $1,500–$3,000/month in app costs alone after switching from off-the-shelf apps to custom tools.

Trade prices. What you charge your client on top is yours. Scope and price are fixed before work starts, so your own quote cannot be undermined by a mid-project change.

Inside a retainer the material builds up and gets recut against each month's angles, which is why most brands buy it that way rather than per batch.

Inside a retainer, static ads sit alongside UGC video, B-roll and landing pages, with the mix set by what the previous month's testing showed.

How much does Shopify maintenance cost? Conversion Design's plans are transparent monthly retainers — no setup fees, no minimum contract length after the first 90 days.

Most DTC brands doing €50K+/month invest €1,200–€2,400/month in Shopify maintenance and ongoing development. Brands on our Growth and Shopify Plus Pro plans typically recover the retainer within the first 60 days through PageSpeed gains and CRO test wins.

A page system costs more than a single page and less than the third page you would otherwise commission — it is the option for brands running a new campaign every month.

Pricing is a single monthly number rather than per asset, so you can quote your client with a known cost base.