Shopify Plus Design & Development

A theme-based Shopify Plus build starts at €5,600. Mid-range custom builds run €20,000 to €50,000. Shopify's own Plus licence is billed separately by Shopify. Cost is driven by three things: the number of unique templates, how much custom logic sits in the checkout, and how many markets launch at once. Scope and price are fixed before work starts, so the quote does not move mid-project.

Every build covers a custom theme designed and written in clean Liquid, the full template set of home, collection, product, cart, and checkout where Plus allows it, mobile-first development, SEO architecture, multi-currency and multi-language setup, and A/B testing infrastructure live at launch. ERP, CRM and app integrations are included where they are in scope. Every store is built and tested for fast loading on mobile before it goes live, and we keep working on it after launch if it slips.

Shopify Plus is Shopify's enterprise tier. The storefront tools are the same, so a Plus store is not automatically faster or better looking than a standard Shopify one. What you pay for is the ceiling. Plus opens up the checkout through Checkout Extensibility, allows expansion stores under one contract for separate brands or markets, raises the API limits that integrations run into, and adds Shopify Flow and Launchpad for automation and scheduled campaigns. Transaction fees also drop once volume is high enough to earn it. Most brands move up when the checkout becomes the constraint, or when a second market or brand needs its own storefront. Below that point a standard Shopify build does the same conversion work for less, and we will tell you which one your case actually needs.

A theme-based Shopify Plus build takes 6 to 8 weeks. Mid-range custom builds take 10 to 16 weeks. A migration from WooCommerce or Magento adds 2 to 3 weeks for data and redirect mapping. In practice the schedule is set by how quickly product data and content arrive rather than by development, which is why the first week goes on a content inventory.

A premium theme is the right call when you are validating a product and want to be live in a fortnight. Past that point it costs more than it saves. Premium themes carry code for features you will never use, and every customisation tends to arrive as another app, which is another script sitting between your customer and the buy button. We build custom themes in clean Liquid from €5,600, which is where most of the conversion work actually lands.

Yes. We migrate to Shopify Plus from WooCommerce, Magento, Odoo, BigCommerce and custom platforms, from €8,600. A migration covers products and variants, customer records, order history, and the part most migrations get wrong: URL redirects. Every old URL is mapped to its new equivalent before launch so existing search rankings survive the move, and Search Console is monitored after go-live to catch anything that slipped through.

We do not promise a conversion rate, because it depends on your traffic, price point and category. What we do is measure it. The average Shopify store converts at about 1.4%. We record your rate before the build starts and again 60 to 90 days after launch, against a comparable traffic mix, so the difference can be attributed to the store rather than to a good month. Every build ships with A/B testing infrastructure, so the measuring carries on after launch.

Yes. We integrate Shopify Plus with NetSuite, SAP, HubSpot, Salesforce, Klaviyo, Postscript, Yotpo, LoyaltyLion, Recharge and custom APIs, with bidirectional data sync and event-triggered workflows. Where nothing off the shelf fits, we build a custom Shopify app from €8,000. We also audit what is already installed: every app you keep is another script loading ahead of the buy button, so part of the work is removing the ones that stopped earning their place.